Service-area websites
Fast, mobile-first sites with a page per city and local schema, so you show up in the map pack.
Home services
Every lead you miss calls someone else.
Contractors win on response time. We build the site, the CRM, and the automations that get you to the homeowner first.
A homeowner with a leaking roof calls three companies and hires whoever answers. Most contractors aren't losing those jobs on price. They're losing them on how long it took to call back.
- A site that captures the job request and works properly on a phone
- An auto-text that goes out in seconds, while they're still deciding who to call
- A dispatch board so the estimate doesn't get lost between the office and the truck
- Review requests that fire when the job is done, while the customer is happy
- Call tracking, so you finally know which ads are worth the money
<60s
First response
2–4 wks
Build time
~70%
Mobile traffic
$0
Per-user fees
What you get
This is what we hand you.
They fill out your form and hear back before they've finished searching. The job's on your board before anyone in the office picks up a phone.
Get this built for home servicesResponded in
38 secondsBefore the 2nd call
draco-crm · Lead responseLIVE
First response
38s
avg today
Jobs booked
6
+2 today
Est. value
$18.4K
+9%
Roof is leaking in the upstairs bedroom. Can someone come out today?
2:14 PM
Got it — we have a crew near 78704. Can we come by between 4 and 6 today?
2:14 PMAUTO
Yes please. I'll be home after 3.
2:16 PM
Booked for 4:30. Marcus is your tech — you'll get a text when he's 15 min out.
2:16 PMAUTO
Sound familiar?
What this usually looks like before we start.
Form fills sitting unanswered while the homeowner books your competitor
Estimates tracked on a whiteboard, a clipboard, and three different phones
No record of which ad, van wrap, or yard sign actually produced the job
Techs in the field working off text messages instead of a dispatch board
Five-star jobs that never turn into five-star reviews
What you get
Everything we ship for home services.
Instant-response automation
Auto-text and auto-call the moment a form hits, so they hear from you before the next search.
Job & dispatch CRM
Estimate to invoice in one pipeline, with crew assignment, job photos, and follow-up reminders.
Quote & booking flows
Estimate forms that qualify the job before it ever reaches your phone, so you stop quoting tire-kickers.
Review generation
Automatic review requests timed to job completion. It's the cheapest local SEO you'll ever buy.
Call tracking
Every call and form tied back to where it came from, so you stop guessing which channel pays for itself.
Typical stack
Next.jsPodioGoHighLevelTwilioCallRailMakeGoogle Business Profile
How it works
From kickoff to live system.
1
Week 1Lead-flow audit
We follow one real job request from first click to signed estimate and find where it stalls.
2
Week 1 – 2Site & forms
City pages, quote flows, and click-to-call, tested on a real phone before anything goes live.
3
Week 2 – 3CRM & automations
Dispatch pipeline, instant-response texts, and review requests all wired up.
4
Week 4Launch & train
Office staff and crew leads learn the live board, then we watch the first week of leads with you.
How this gets built
The pieces that make up a home services build.
Take all of it, or start with one piece and add the rest later. Nothing here assumes you bought the others, and what it all costs is further down this page.
See what a home services build costs →
Not sure which pieces you need? We'll map it on a 15-min call →
Pricing
What a home services build actually costs.
Priced for this industry specifically, not one rate card for everyone. Fixed quote in writing before anything starts, and no per-user fees.
Home Service Contractors
Typical build: 2–4 weeks
Website
$4k – $10k
CRM & automation
$1,499 – $4k
What drives it: Service-area pages are the cost. Each city page has to be genuinely about that city, and eight real ones beat sixty thin ones.
By type of home services business
Single trade, one market
Web$4k – $6k
CRM$1,499 – $2,500
- Up to 8 real service-area pages
- Quote flow with instant auto-response
- Dispatch board and review automation
Multi-trade or multi-market
Web$5k – $8k
CRM$2,500 – $3,500
- Separate funnels per trade or metro
- Crew assignment and job photo capture
- Call tracking split by channel and location
High-ticket install
Web$7k – $10k
CRM$3k – $4k
- Solar, remodels and whole-home systems
- Financing presented at the point of sale
- Long sales cycle nurture, not a 3-day sequence
Starting bands, not quotes. You get a fixed price in writing before anything begins, and it does not move unless the scope does.
From the blog
What we've learned building for home services.
Common questions
Things clients ask before they sign.
Yes. If your field software works, we don't replace it. We build the website and lead-response layer around it and connect through its API. We only bring up a custom CRM when the per-seat cost or the workflow limits are genuinely hurting you.
No. We build the machine that converts the traffic, but we don't manage LSA or Google Ads budgets. We'll happily work with whoever runs your ads and make sure their leads get tracked properly.
Depends on the tier, but we'd rather ship eight strong ones than sixty thin ones. Google stopped rewarding the thin-page approach years ago, and thin pages can drag down the rest of your site.
No. Small crews usually get the most out of this, because one missed call is a bigger share of your month. If anything, the bigger companies are the ones who can afford to be slow.
Still have questions? Get in touch →
Let's build something that closes deals.
Free 15-minute call. No pitch — just see if we're a fit.
Book a 15-min call
Pick a slot that works for you. We'll map out your workflow and show you exactly what we'd build.
Pick a time →Send a message
Tell us about your business and what you need. We respond within a business day.
Email us →Fixed price in writing before anything starts, and a full refund if we miss the build window.